Aishwarya Murali

Dental practice software for Indian clinics, sold under each clinic's own name: patient records, tooth charting, treatment plans, GST billing, scheduling and WhatsApp messaging. In production with two clinics.

• Found the market nobody was serving: independent dental clinics running on paper. Set the positioning ("the white-label clinic OS"), three-tier pricing and tier entitlements (branches × chairs × seats).
• Took the product from discovery through 13 prototype iterations to production. Wrote the specs, 8 architecture decision records, the feature status ledger and a risk-based test strategy.
• Built and shipped the production system alone with Claude Code: TypeScript and Next.js on Cloudflare Workers, Postgres with row-level-security tenant isolation, GST-compliant immutable billing, field-level RBAC and audit logging. An AI red-team review of the code found zero critical issues.
• Shipped an approval-gated Claude feature, metered per tenant: the spend cap is checked before each call, output is strict JSON, and nothing is saved until a person approves.
• Designed the WhatsApp Business Platform integration and its message-cost model (utility vs marketing allowances, prepaid credits) to protect unit margins. Wrote up the build-vs-buy decision in an ADR.
• Wrote the investor deck, unit-cost model, launch video, marketing site and a state startup-grant application. Reviewed product, UX, security and go-to-market before launch, each from several AI personas.

• Owned Mainchain, the customer-facing enterprise portal (shipment visibility, milestone tracking, invoicing, reporting), from idea through beta and launch to 80%+ adoption across 300+ global branches.
• Designed the EDI and API integrations for bookings, milestones, customs and invoicing, with partners including project44, FourKites, E2open, Flexport and Infor Nexus. They run at 98% straight-through processing and save clients including Verizon and Ecolab $2.3M a year.
• Owned the API specs and directed UAT for 30+ enterprise integrations. All went live on time.
• Turned the product vision into epics, features and user stories in JIRA. Set acceptance criteria and groomed the backlog with Scrum teams in 14-day sprints.
• Built the roadmap from customer feedback and market requirements. Settled trade-offs with leadership and got engineering, product marketing, sales and operations behind it.
• Built the Power BI platform and semantic layer on Azure Synapse for 300+ branches, 15+ dashboards. Ad-hoc report requests fell 40%. An accounts-receivable view pulled $2M+ in client payments forward.
• Led a team of four and worked with account executives in pre-sales. Deals with the platform attached closed 25% more often. Team productivity rose 25%.

• Put Kofax RPA on order entry and journal entries. Process time fell 98%, accuracy rose 16%, and about 160 hours a month went back to finance.
• Moved 85% of reporting from manual Excel to automated Power BI and SQL dashboards. Manual effort fell 40%.
• Built dashboards for retail campaign and product metrics across channels. Key-metric visibility rose 25% for sales and product.

• Wrote requirements and functional specs for a global payments platform with stakeholders in five regions, and ran the Scrum ceremonies. Feature delivery time fell 25%.
• Built dashboards used by 100+ stakeholders to track payment trends and product performance. They fed roadmap priorities and business cases.
• Wrote BRDs, functional specs and user stories, and turned technical output into decisions for product, engineering and supplier teams.